Embark on an incredible 6 week program to learn the systems & strategies that have helped make the Walt Disney Company one of the most admired and beloved organizations in history. This training, available exclusively to Agent of Excellence members, will break down Disney's key business practices and apply them directly to your real estate business. You will learn:
1. How to Differentiate Yourself in Your Market: Set yourself apart and be known for the shining, exceptional level of service you provide
2. The Secret to Creating Emotional Connections: Build deeper relationships and trust within your community and among your client base
3. How to Build Systems to Consistently Deliver World-Class Service: Provide the same Disney-level service, regardless of how busy you get
The result? More rewarding business that yields more referrals, more fun in what you do, and no more worrying about dropping the ball and letting people down. Clients will feel you care, not just about the transaction but about them personally. Your clients will love and appreciate you for the outstanding level of service you provide.
The course is mapped out as a virtual "Walk around the Park" where you'll study lessons from the lands in the Magic Kingdom. Here's your tour schedule:
Week 1: Main Street USA, “Get ready for the Magic”
Week 2: Adventureland, “The Method to the Magic”
Week 3: Liberty Square, “Surprise and delight with attention to details”
Week 4: Fantasyland, “The importance of relationships”
Week 5: Frontierland, “Welcome to the Wild Wild West! What to do when things go wrong”
Week 6: Tomorrowland, “What you can do today to prepare for tomorrow”
This is the meat of the training, where we learn Disney's systems - the nuts & bolts! It'll be fun, fascinating and will teach you to look at your business in a brand new way.
All participants will receive a printed workbook before class starts, and will have a corresponding assignment to complete and upload before attending the Breakout Session.
This is where the gold is! It's time to review one or two specific concepts from the week's lessons, and then plug them into your real estate practice for maximum impact.
Dan has the executive experience AND operational insight to share all the insider company knowledge that has allowed Disney to be so consistently successful. Throughout his impressive 26-year career with Disney, Dan served as VP of 3 of the 4 Disney parks in Florida, and held 19 different positions within the company. Dan knows firsthand the in's & out's, secrets & stories that make Disney World the special, magical place it is.
Dan is joined by his business partner and wife Valerie Cockerell. Valerie was a Disney Institute facilitator for many years, helping teach executives, business leaders and entrepreneurs from around the world how to adapt Disney's business practices to their own industries. Valerie's wealth of knowledge and training experience are priceless as participants tailor Disney's systems to their own businesses.
Classes are 60-90 minutes long, and Breakout Review sessions are 30 minutes long. All sessions begin at 8 a.m. Pacific, 9 a.m. Mountain, 10 a.m. Central and 11 a.m. Eastern. Each class is a live online session and participation in all 13 sessions is required. (Please contact us separately if you have a conflict in advance.) There will also be a short (less than 30 minutes) homework assignment to be completed & uploaded after the week's class, and before the corresponding Breakout Review session.
Registration is limited to 50 students to allow collaboration as lessons are studied and applied. We are committed to maintaining the high standard of excellence for anyone who graduates from the program. Understanding the principles taught in the program is a prerequisite to acquiring the Designation.
Tuesday, October 6: Week 1 Class
Thursday, October 8: Week 1 Breakout Review
Tuesday, October 13: Week 2 Class
Thursday, October 15: Week 2 Breakout Review
Tuesday, October 20: Week 3 Class
Thursday, October 22: Week 3 Breakout Review
Wednesday, October 28: Week 4 Class
Thursday, October 29: Week 4 Breakout Review
Tuesday, November 3: Week 5 Class
Thursday, November 5: Week 5 Breakout Review
Tuesday, November 10: Week 6 Class
Thursday, November 12: Week 6 Breakout Review
Tuesday, November 17: Graduation & Q&A with Dan Cockerell
ONE TIME INVESTMENT
PER MONTH FOR 3 MONTHS